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B2B eCommerce Development in India: Why Most Dealer Portals Fail

B2B eCommerce Development in India: Why Most Dealer Portals Fail (and How to Build One That Doesn't)

Quick answer: B2B eCommerce development in India costs ₹18 lakh to ₹60 lakh and takes four to seven months. It fails most often for three reasons: the price book architecture cannot resolve conflicting rules, the ERP integration fails silently, or dealers never adopt the portal because nobody budgeted for rollout. A B2B portal is not a B2C store with a login screen — it is a pricing engine, a credit system and an ERP synchronisation problem with a catalogue attached.

Price book architecture is the make-or-break decision. Plugin-based B2B pricing breaks when a customer has both a contract rate and an active promotion.

The India compliance layer — GST e-invoicing, e-way bills, TCS — is why imported B2B platforms fail here.

Silent ERP sync failures are the most expensive class of B2B commerce bug, because nobody notices for days.

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